Leland (Lee) Leachman

Critic
DISC Type : C

Advisory Board Member at Sonoran Institute

Cheyenne, Wyoming, United States

Overview

Leland has no verified overview

Personality Overview

Information Seeker

Precise

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Leland has no verified topics they care about

Media Appearances

Leland has no verified media appearances

Work History

3-2018 - 12-2025
Advisory Board Member at Sonoran Institute
9-2015
Non Executive Board Member at Stabiliser Cattle Company
9-2003
Partner/CEO at Leachman Cattle
6-1988 - 9-2003
Chief Executive Officer at Leachman Cattle

Education

1984 - 1988
BA from Harvard University
1992 - 1992
Master's level from Colorado State University

More Information

Social Presence :

Prographics :

Exp : 37 Location : Cheyenne, Wyoming, United States Job Level : N/A Designation : Advisory Board Member at Sonoran Institute
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Insights For Selling To Leland (Lee)

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Tell them what ROI they can expect

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leland (Lee) is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Leland (Lee)

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Leland (Lee) move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Leland (Lee) take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Leland (Lee)

Personality Compatibility


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