Lenore M.

Initiator
DISC Type : Di

Director of Product Marketing at Advarra

Washington, District of Columbia, United States

Overview

Lenore has no verified overview

Personality Overview

Friendly Challenger

Risk-Accepting

Confident

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Lenore has no verified topics they care about

Media Appearances

Lenore has no verified media appearances

Work History

7-2021
Director of Product Marketing at Advarra
8-2019 - 7-2021
Senior Product Marketing Manager at CAQH
6-2018 - 7-2019
Product Marketing at Surescripts
3-2016 - 6-2018
Product Marketing at Exostar
Senior Manager Regional Marketing Services NA at QIAGEN

Education

2020 - 2021
Certificate from Cornell University
Bachelor of Arts from Anderson University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Washington, District of Columbia, United States Job Level : Mid-senior Designation : Director of Product Marketing at Advarra
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Insights For Selling To Lenore

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lenore is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Lenore

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Lenore move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Lenore take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Lenore

Personality Compatibility


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