Leticia Pesquera Balsa

Questioner
DISC Type : c

Key Account Manager Spain and Portugal at Newell Brands

Greater Madrid Metropolitan Area, Spain

Overview

Leticia has no verified overview

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to do thorough analysis of any situation.

Topics They Care About

Leticia has no verified topics they care about

Media Appearances

Leticia has no verified media appearances

Work History

9-2016
Key Account Manager Spain and Portugal at Newell Brands
5-2015 - 9-2016
Product Marketing Associate at Jarden Consumer Solutions
10-2013 - 5-2014
Merchandising planner at DECATHLON
9-2012 - 8-2013
Product Marketing Associate at Grupo Planeta
7-2008 - 7-2008
Administrative Office Assistant at Randstad

Education

2016 - 2017
Master en marketing Digital y Comunicación from IMF Smart Education
2009 - 2013
Grado en Marketing from Universidad Rey Juan Carlos

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Madrid Metropolitan Area, Spain Job Level : Middle Designation : Key Account Manager Spain and Portugal at Newell Brands
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Insights For Selling To Leticia

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leticia is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Leticia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Leticia move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Leticia take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Leticia

Personality Compatibility


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