Liana Danby

Questioner
DISC Type : c

Product Marketing Specialist at Baxter International Inc.

United Kingdom

Overview

Liana Danby is a Marketing Product Specialist for UKI Front Line Care at Baxter International, having recently transitioned from an Account Manager role. A graduate of the University of Gloucestershire, she leverages her background in medical sales to market new solutions. Colleagues note her natural ability to build rapport and her effective, analytical communication style.

Liana shows a strong interest in technology that enhances patient quality of life, particularly for vulnerable populations. She has presented on solutions like tracking and monitoring applications designed to aid individuals living with dementia, demonstrating a commitment to practical and impactful healthcare innovations.

Unique fact: Liana has presented on tracking technology and monitoring apps to healthcare partnerships focused on improving the lives of people with dementia.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Dementia Care Tech
She has presented on tracking and monitoring applications, such as Otiom, at forums focused on technology to enhance life for people with dementia.
Front Line Care
Her current role as a Marketing Product Specialist at Baxter is specifically focused on the UK and Ireland's Front Line Care portfolio.
Patient-Centric Solutions
She advocates for technologies that improve patient comfort and quality of life, from non-invasive systems to assistive applications for dementia care.

Media Appearances

Liana has no verified media appearances

Work History

12-2025
Product Marketing Specialist at Baxter International Inc.
5-2023 - 12-2025
Account Manager at Baxter International Inc.
7-2022 - 5-2023
UK Sales & Customer Support Specialist at Pentland Medical
9-2018 - 7-2022
Sales Executive at Pentland Medical

Education

2017 - 2018
Bachelor's Degree from University of Gloucestershire
2015 - 2017
FDA management from WCG

More Information

Social Presence :

Prographics :

Exp : 7 Location : United Kingdom Job Level : Junior Designation : Product Marketing Specialist at Baxter International Inc.
URL has been copied!

Insights For Selling To Liana

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liana is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Liana

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Liana move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Liana take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Liana

Personality Compatibility


Other Baxter International Inc. Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.