Liang Tan

Examiner
DISC Type : sc

Marketing Director at Kumho Tire

HONG KONG SAR, China

Overview

Liang has no verified overview

Personality Overview

Unexpressive

Tough To Convince

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They tend to be clear about their needs and limitations and are unlikely to promise too much. Being observant comes to them naturally.

Topics They Care About

Liang has no verified topics they care about

Media Appearances

Liang has no verified media appearances

Work History

4-2024
Marketing Director at Kumho Tire
4-2023 - 3-2024
Senior Sales Director at Wellfar Engine Parts
6-2021 - 12-2022
Sales & Marketing Director at Nokian Tyres plc
5-2019 - 5-2021
Area Sales Manager at 大陆集团
1-2019 - 4-2019
Business develop manager at 大陆集团

Education

2016 - 2018
MBA from BI Norwegian Business School
2016 - 2018
MBA from Fudan University

More Information

Social Presence :

Prographics :

Exp : 13 Location : HONG KONG SAR, China Job Level : Mid-senior Designation : Marketing Director at Kumho Tire
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Insights For Selling To Liang

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liang is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Liang

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Liang move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Liang take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Liang

Personality Compatibility


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