Lilian Haney

Go-getter
DISC Type : d

Director, Product Marketing at Expedia Group

Los Angeles, California, United States

Overview

Lilian has no verified overview

Personality Overview

Vision Oriented

Direct & Candid

Challenger

They respond well to confident salespeople.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Lilian has no verified topics they care about

Media Appearances

Lilian has no verified media appearances

Work History

5-2025
Director, Product Marketing at Expedia Group
4-2024 - 4-2025
Product Marketing Director at Expedia Group
10-2022 - 3-2024
Sr. Manager, Product Marketing at Expedia Group
1-2021 - 10-2021
Sr. Manager, Product Marketing at Nearmap
Director, Marketing & Communications at AirMap

Education

2012 - 2014
Master of Business Administration (MBA) from Yale School of Management
2002 - 2006
Bachelor's degree from University of Pennsylvania

More Information

Social Presence :

Prographics :

Exp : 3 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Director, Product Marketing at Expedia Group
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Insights For Selling To Lilian

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Be crisp while making the pitch

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lilian is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Lilian

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Lilian move?

  • Their decision making speed is somewhere in the middle.
  • Can Lilian take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Lilian

Personality Compatibility


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