Lisa Parolini
Global Marketing Director at PASQUALE BRUNI
📍 Milan, Lombardy, Italy
Lisa Parolini is the Global Marketing Director at Pasquale Bruni, a role she took on after her tenure at LOréal. A graduate of Università Cattolica del Sacro Cuore, she specializes in building brands through emotional connection, authentic storytelling, and digital innovation in the luxury sector.
She champions the philosophy that marketing should create a "journey of emotions" for consumers, moving beyond the product to build a deeper brand connection.
Read the full overview →Current Role
Global Marketing Director
Job Level
Mid-senior
Location
Milan, Lombardy, Italy
Personality Overview
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Priorities
Topics Lisa cares about
Emotional Marketing
Advocates for creating a deep, emotional connection with consumers as a core pillar of modern luxury branding and customer experience.
Luxury Brand Storytelling
Emphasizes using powerful narratives and brand values to create an immersive and authentic customer journey for Pasquale Bruni.
Career
Work history
Global Marketing Director
PASQUALE BRUNI
In the press
Media appearances
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Education
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Social presence
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