Lisa Tiffin

Energizer
DISC Type : I

Chief Commercial Officer at Tri-State Generation and Transmission Association, Inc.

Denver, Colorado, United States

Overview

Lisa Tiffin is the Chief Commercial Officer at Tri-State Generation and Transmission, with over 30 years of experience in the energy industry. She leads key initiatives like the Electric Resource Plan, focusing on reliability and affordability. A colleague described her as a highly "engaged business partner. " She holds a B. S. from MacMurray College and a NERC certification.

A recipient of the 2023 RMEL Industry Leadership Award, she is recognized for her significant contributions to the energy sector.

Personality Overview

Believer

Full Of Energy

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Electric Resource Planning
She led the development of Tri-State's 2023 Electric Resource Plan, a milestone filing detailing the company's energy transition to ensure reliable and affordable power for members.
Energy Transition
Actively engaged in pursuing a transition to clean energy resources, aiming for an 89% reduction in greenhouse gas emissions by 2030.
Grid Reliability
Considers reliability the top priority, focusing on exceeding industry standards to ensure resilience, especially with the increase of extreme weather events.

Media Appearances

Lisa has no verified media appearances

Work History

10-2025
Chief Commercial Officer at Tri-State Generation and Transmission Association, Inc.
4-2024 - 10-2025
Senior Vice President Energy Management at Tri-State Generation and Transmission Association, Inc.
11-2021 - 3-2024
VP Planning & Analytics at Tri-State Generation and Transmission Association, Inc.
10-2012 - 3-2015
Manager, ETRM Practice Area at The Structure Group
9-2011 - 10-2012
Energy Portfolio Manager at Tri-State Generation & Transmission

Education

B.S. from MacMurray College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Denver, Colorado, United States Job Level : Leadership Designation : Chief Commercial Officer at Tri-State Generation and Transmission Association, Inc.
URL has been copied!

Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lisa

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lisa take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Lisa

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.