Liza Therell

Enigma
DISC Type : cid

Brand Marketing Specialist at Vermont Creamery

Essex Junction, Vermont, United States

Overview

Liza has no verified overview

Personality Overview

Fast Follower

Friendly Yet Blunt

Persuasive & Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Liza has no verified topics they care about

Media Appearances

Liza has no verified media appearances

Work History

7-2025
Brand Marketing Specialist at Vermont Creamery
1-2023 - 7-2025
Brand Manager at FoodScience, LLC
3-2021 - 2-2023
Brand Marketing Manager at FoodScience, LLC
1-2020 - 12-2020
Brand Strategist at FIG
3-2019 - 10-2019
Brand Marketing Consultant at baba cool

Education

Bachelor's degree from Ithaca College
10-2022 - 2-2023
Other; CORe Credential of Readiness from Harvard Business School Online

More Information

Social Presence :

Prographics :

Exp : 13 Location : Essex Junction, Vermont, United States Job Level : Junior Designation : Brand Marketing Specialist at Vermont Creamery
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Insights For Selling To Liza

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liza is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Liza

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Liza move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Liza take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Liza

Personality Compatibility


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