Lizabeth Gralnik

Judge
DISC Type : Dc

Chief Operating Officer and DEI Leader at OneTier

Los Angeles Metropolitan Area, United States

Overview

Lizabeth Gralnik is a C-level executive with extensive experience as a COO, CRO, and CSO in the high-tech industry. She specializes in leveraging AI/ML to scale startups, having driven over $500M in revenue growth. Colleagues describe her as driven, strategic, and creative. She holds an MSA from Central Michigan University.

Fueled by a belief in work-life balance, Lizabeth loves to travel and explore new cultures. She is also deeply passionate about environmental causes, with a particular focus on protecting the worlds oceans.

She is currently obsessed with the specific challenge of helping startups scale from $10 million to $100 million in annual recurring revenue.

Personality Overview

Features Driven

Objective Thinker

Quality Focused

They prefer to be the ones controlling the conversation or defining the terms.  They take a lot of pride in personal achievements. More than the product, they care about the impact of the product.

Topics They Care About

Startup Scaling
Her stated professional obsession is helping companies grow from $10M to $100M ARR by building effective revenue engines.
Go-to-Market Strategy
She has deep experience translating boardroom strategy into actionable sales playbooks and building effective partner ecosystems.
AI/ML Application
Considers it her "winning edge" to unlock the potential of Artificial Intelligence and Machine Learning to drive operational efficiency.

Media Appearances

Lizabeth has no verified media appearances

Work History

4-2023
Chief Operating Officer and DEI Leader at OneTier
6-2022 - 4-2023
Chief Revenue Officer (CRO) and Chief Strategy Officer (CSO) at REVISION, Inc.
11-2021 - 5-2022
VP Sales, Customer Experience, Strategic Alliances & DEI Leader at Catapult Technology Services
2019 - 10-2021
Practice Partner - Senior Principal Consultant at Luxoft
8-2015 - 10-2021
Practice Partner - Digital Transformation, Analytics and Engineering at DXC Technology

Education

1994 - 1995
MSA from Central Michigan University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Los Angeles Metropolitan Area, United States Job Level : Leadership Designation : Chief Operating Officer and DEI Leader at OneTier
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Insights For Selling To Lizabeth

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Speak about competitive differentiation that your product offers

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lizabeth is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lizabeth

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Lizabeth move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Lizabeth take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Lizabeth

Personality Compatibility


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