Lorena is a Senior HR Manager at La Costeña, specializing in organizational transformation and strategic talent management. With a background at major companies like PepsiCo and Mars, she is an expert in aligning people strategy with business objectives. People who have worked with her describe her as a strategic, integral, and extraordinary leader.
Lorena is passionate about the human side of business transformation. She frequently discusses the importance of leadership, mental health, and social consciousness in creating a strong corporate culture. She believes in fostering empathy and collaboration to build sustainable and creative teams.
During her time at PepsiCo, she led the consolidation of 48 collective bargaining agreements down to 33, creating a positive financial impact of over $300 million MXN.
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