Lorenzo Asnaghi
Login to view DISC.Lorenzo Asnaghi is the Co-Founder and COO of Growth Cab, where he leads international operations and growth strategies. He specializes in global expansion, leveraging high-level connections and data-driven B2B sales strategies to help businesses enter new markets, particularly in LATAM. He holds a Masters degree from CXL.
He has a strong focus on evolving business practices, emphasizing the importance of building trust and genuine connections in sales over aggressive, traditional tactics. He is also passionate about optimizing team structures for speed and efficiency, drawing inspiration from major companies like Amazon.
Interesting fact: In just two years, he pivoted from a traditional 8-figure corporate sales director role in Paraguay to co-founding a B2B advisory firm with a modern, trust-based approach.
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DISC behavioral profile
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