Lorenzo Couttenye in

Lorenzo Couttenye

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General Manager at Morgan Auto Group
📍 Miami-Fort Lauderdale Area, United States

Lorenzo Couttenye is a seasoned General Manager with over 20 years of experience driving revenue and profit growth in highly competitive sectors like automotive and SaaS. He specializes in boosting sales through innovative brand partnerships and omnichannel marketing strategies, consistently delivering results for major dealership groups.

He possesses a dynamic entrepreneurial style and identifies as a business mentor, indicating a passion for fostering growth in others. Lorenzo is always looking for new opportunities to apply his unconventional ideas to create an efficient and driven work environment. His interests include major industry players like General Motors.

Unique fact: He has helped businesses achieve millions in sales revenue through his strategic leadership.

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Experience
20 Years
Current Role
General Manager
Job Level
Senior
Location
Miami-Fort Lauderdale Area, United States
Personality Overview

How Lorenzo shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lorenzo cares about

Omnichannel Marketing
Emphasizes using omnichannel strategies and innovative brand partnerships to boost profits and sustain revenue in competitive markets like automotive and SaaS.
Automotive Leadership
Has extensive experience as a General Manager for prominent organizations including Volkswagen Of South Miami, Morgan Auto Group, and Brickell Motors.
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Career

Work history

3-2025
General Manager
Morgan Auto Group
6-2020
Chief Executive Officer
Rungigs LLC
3-2002
President
LC investors Group LLC
6-2015 - 5-2019
General Manager
VIP Online Cars
2-2016 - 5-2017
General Sales Manager
Brickell Motors - Audi, Buick, Cadillac, GMC, Honda, Infiniti, Mazda & Brickell Luxury Motors
In the press

Media appearances

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Education
Education details unavailable
Ridley College
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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