Louwana Ball, CFE

Supporter
DISC Type : s

Founder & CEO at Lou Ball & Co.

Louisville Metropolitan Area, United States

Overview

Louwana Ball is a Business Growth Strategist and the Founder of Lou Ball & Co. , leveraging a 30-year career in finance and operations to help small business owners grow profits. A Certified Franchise Executive (CFE), she holds an M. A. from the University of Phoenix and a B. S. from Johnson C. Smith University.

As a female founder, she is passionate about helping other high-growth female CEOs and founders run their businesses with more clarity and confidence. In her personal time, she recently challenged herself by learning how to swim as an adult so she could go cliff jumping.

Unique fact: She created her own successful coaching framework called The ZONEFlow™ Method.

Personality Overview

Social Proof Driven

Calm

Thoughtful In Approach

They are good and approachable with everyone, internally and externally.  Their motivation stems from the impact that their decisions can have on the organization.
 They usually go by the book, following all rules and procedures.

Topics They Care About

Business Growth
Her entire professional focus is on providing small business owners with smart solutions to work efficiently, grow profits, and build a sustainable business.
Female Entrepreneurship
As a female founder, she is passionate about helping other women CEOs and founders, celebrating their successes and creating environments for them to thrive.
Strategic Finance
With a background as a Fractional CFO, she advises on exit strategies, business model structure, and financial planning for long-term value and sustainability.

Media Appearances

Louwana has no verified media appearances

Work History

1-2020
Founder & CEO at Lou Ball & Co.
2-2025
Strategic Financial Consultant | Fractional CFO at InSight Strategic Solutions
7-2022 - 1-2025
Vice President Operations at Synergy HomeCare Franchising, LLC
3-2020 - 9-2024
Franchise Owner at 9Round Fitness
9-2021 - 6-2022
Associate Vice President - Center of Operational Excellence at Regis Corporation

Education

Master of Arts (M.A.) from University of Phoenix
BS from Johnson C. Smith University - JCSU

More Information

Social Presence :

Prographics :

Exp : 6 Location : Louisville Metropolitan Area, United States Job Level : Leadership Designation : Founder & CEO at Lou Ball & Co.
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Insights For Selling To Louwana

During A Call Or A Meeting

DO's

  • Pause and ask them if they have any questions
  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.
  • Focus your pitch on the impact that you could help them have on their organization

DONT's

  • Don’t keep pushing them for a straight answer, just make your own conclusions
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t don the salesperson avatar, be the friendly advisor instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Louwana is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Louwana

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Louwana move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Louwana take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Louwana

Personality Compatibility


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