Lucy Sanchez in

Lucy Sanchez

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Marketing & Comms Sr. Director DHL Supply Chain Latinamerica at DHL Supply Chain
📍 Santiago, Santiago Metropolitan Region, Chile

Lucy Sanchez is the Senior Director of Marketing & Communications for DHL Supply Chain in Latin America, where she leads strategy across key markets. With a long tenure at DHL, her expertise spans customer experience, data insights, and account-based marketing. She holds a Digital Transformation certification from MIT Professional Education.

Lucy is passionate about creating positive, emotion-driven experiences in marketing. She emphasizes connecting with people on a human level, a philosophy she shares with her team and draws from her education. She believes in moving from "Top of Mind to top of heart" to build lasting brand relationships.

She was deeply influenced by her MIT professor, Óscar Corominas Nogal, on the power of creating emotional connections in business.

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Experience
33 Years
Current Role
Marketing & Comms Sr. Director DHL Supply Chain Latinamerica
Job Level
Senior
Location
Santiago, Santiago Metropolitan Region, Chile
Personality Overview

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Priorities

Topics Lucy cares about

Emotional Marketing
Her posts emphasize creating "positive experiences that awaken emotions" and moving from being top-of-mind to "top of heart".
Latin American Markets
Her role is focused on strategic marketing plans for Latin America, including Brazil, Mexico, Colombia, Peru, Chile, and Argentina.
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Career

Work history

12-2023
Marketing & Comms Sr. Director DHL Supply Chain Latinamerica
DHL Supply Chain
12-2018 - 9-2025
Director Marketing & Communications Latinamerica
DHL Supply Chain
5-2013 - 11-2018
Marketing and Communications Sr. Manager Latin America
DHL Supply Chain
11-1997 - 5-2013
Marketing & Communications Manager
DHL Global Forwarding
11-1991 - 11-1997
Marketing Coordinator
NCR Corporation
In the press

Media appearances

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Education
2013 - 2014
Post Grade
Universidad Adolfo Ibáñez
3-2018 - 5-2018
Post Grade
Universidad Adolfo Ibáñez
1981 - 1985
Translator
Universidad de Concepción
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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