Luis Edilberto in

Luis Edilberto

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Founder & Creative Director at Evyo Studio
📍 San Francisco Bay Area, United States

Luis Edilberto is the Founder and Creative Director of Evyo Studio, a design firm specializing in CPG brand and packaging. He leverages psychology, emotion, and strategy to build design systems that are effective from the retail shelf to the digital scroll. A graduate of the California College of the Arts, his expertise spans brand identity, packaging, and digital content.

Outside of client work, Luis dedicates time to passion projects, exploring and testing his creative process through conceptual work, such as developing a full brand identity and packaging system for a theoretical sparkling water brand. He is passionate about the CPG space and the power of design to forge emotional connections with consumers.

He earned a full-tuition scholarship to the California College of the Arts to study Graphic Design.

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Experience
3 Years
Current Role
Founder & Creative Director
Job Level
Leadership
Location
San Francisco Bay Area, United States
Personality Overview

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Priorities

Topics Luis cares about

CPG Packaging Design
His entire professional focus is on creating magnetic CPG ecosystems, including packaging, brand identity, and digital content for challenger brands.
Shopper Psychology
He researches how shoppers process packaging and make split-second decisions, believing packaging has only three seconds to win or lose a sale.
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Career

Work history

11-2022
Founder & Creative Director
Evyo Studio
In the press

Media appearances

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Education
9-2016 - 5-2018
Graphic Design
California College of the Arts
1-2018 - 6-2019
Graphic & Web Design
Southern New Hampshire University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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