Luis Ramos

Questioner
DISC Type : c

Director at Libros para Emprendedores

Mexico

Overview

Luis Ramos is a personal branding mentor and entrepreneur with a background in real estate and marketing from Tecnológico de Monterrey. He is the creator and host of globally recognized podcasts, including "Libros para Emprendedores," the #1 business podcast in Spanish, and "MENTOR360."

He champions an action-oriented mindset, encouraging professionals to overcome perfectionism and fear of failure. His content frequently explores themes of sustainable success, personal growth, and creating impact beyond purely financial metrics, advocating for a balanced approach to entrepreneurship and content creation.

He is a two-time TEDx speaker, sharing his insights on entrepreneurship with a wide audience.

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. They prefer to analyze every situation thoroughly.


Topics They Care About

Personal Branding
He mentors professionals and executives on building powerful, monetizable personal brands, which is the core focus of his coaching and master's program.
Entrepreneurship
As a serial entrepreneur in real estate and media, he uses his podcasts and TEDx talks to provide actionable frameworks and motivation for others to start businesses.
Podcasting & Content
He directs two globally-ranked Spanish-language podcasts, "Libros para Emprendedores" and "MENTOR360," focusing on business, growth, and content strategy.

Media Appearances

Entrevista a Luis Ramos, Empresario y Creador del Podcast Libros para Emprendedores (Episode 102). Featured in Spotify

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Libros para Emprendedores con Luis Ramos. Featured in YouTube

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Entrevista a Luis Ramos de “Libros para Emprendedores” - Academia de Marketing Digital Para Emprendedores. Featured in Ecodiem

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Work History

2-2016
Director at Libros para Emprendedores
5-2019
Director at MENTOR360
8-2008
CEO / Owner at Hogaria Inmobiliaria
6-2006 - 11-2008
CMO / CSO / Partner at Proyectos y Obra Seven Lands SA de CV
4-2005 - 2007
CFO / Partner at Pawn House SA de CV

Education

2012 - 2013
Marketing from Tecnológico de Monterrey
2008 - 2008
Gestión Inmobiliaria from Benemerita Universidad Autonoma de Puebla

More Information

Social Presence :

Prographics :

Exp : 26 Location : Mexico Job Level : Mid-senior Designation : Director at Libros para Emprendedores
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Insights For Selling To Luis

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Luis

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Luis move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Luis take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Luis

Personality Compatibility


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