Lyndsay Houser

Inquirer
DISC Type : cd

Founder at A Game Retail Consulting, LLC

New York City Metropolitan Area, United States

Overview

Lyndsay Houser is an accomplished Omni-channel Buying and Merchandising executive with deep experience in luxury and wholesale at brands like Tory Burch and Ralph Lauren. Now the Founder of A Game Retail Consulting, she focuses on consumer-driven product strategies. She studied Fashion Merchandising Management at the Fashion Institute of Technology.

She is a collaborative leader and mentor who is passionate about building and engaging teams. Her public posts indicate a strong desire to support former colleagues in their career journeys, offering her network and assistance to those who have been laid off.

She identifies as a "brand warrior" and a recent "AI Enthusiast", having completed a certification on AIs business applications.

Personality Overview

Judgemental

Hard To Convince

Demanding

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Consumer Product Strategy
Her focus is on balancing data-driven decisions with market trends to build merchandising strategies that drive profitable growth and energize businesses.
AI in Retail
She identifies as an "AI Enthusiast" and recently completed a course on AI's impact, suggesting a keen interest in its application to business and productivity.
Omni-Channel Experience
Her career has focused on driving results across both E-Commerce and physical retail stores for major luxury and specialty brands.

Media Appearances

Lyndsay has no verified media appearances

Work History

3-2025
Founder at A Game Retail Consulting, LLC
2-2025
DMM / VP / Senior Director Buying at Open To Work
5-2021 - 8-2024
DMM, Senior Director Buying at Tory Burch
6-2019 - 11-2020
Senior Director, Wholesale Merchandising at Ralph Lauren
6-2016 - 6-2019
Director/Buyer - Outlet (Women's Woven Tops, Bottoms, Dresses, Skirts & Outerwear) at Ralph Lauren

Education

Fashion Merchandising Management from Fashion Institute of Technology
Education details unavailable from Glen Ridge High School

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Founder at A Game Retail Consulting, LLC
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Insights For Selling To Lyndsay

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lyndsay is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Lyndsay

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Lyndsay move?

  • Their decision making speed is somewhere in the middle.
  • Can Lyndsay take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Lyndsay

Personality Compatibility


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