Maarten Weck in

Maarten Weck

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Chief Commercial Officer WildBrain & Managing Director CPLG at WildBrain
📍 London, England, United Kingdom

As Chief Commercial Officer at WildBrain and Managing Director of CPLG, Maarten oversees global business development, key client partnerships, and the companys extensive licensing agency. A graduate of the Amsterdam University of Applied Sciences, he is often described by colleagues as a passionate, approachable, and hands-on manager known for his reliability and professional advisory skills.

Maarten shows a strong interest in fostering the next generation of innovators, having proudly served as a jury member for the Philips Innovation Award. He is a firm believer in teamwork, frequently posting public shoutouts to celebrate the collaborative success and energizing efforts of his global teams after major industry events and partnership launches.

He drove the significant global expansion of WildBrain CPLGs office network from just 7 to 23 locations across the Americas, EMEA, and Asia.

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Experience
27 Years
Current Role
Chief Commercial Officer WildBrain & Managing Director CPLG
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How Maarten shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Maarten cares about

Global Brand Licensing
As MD of a leading licensing agency, he oversees global strategy and operations, connecting major brands like Supercell and Playmobil with international partners.
Strategic Partnerships
His role centers on overseeing key global IP partnerships and developing business across all of WildBrain's units, focusing on creating synergies for clients.
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Career

Work history

4-2026
Chief Commercial Officer WildBrain & Managing Director CPLG
WildBrain
11-2023 - 5-2026
Executive Vice President Global Partnerships & Licensing
WildBrain
12-2018 - 11-2023
Executive Vice President & Managing Director WildBrain CPLG
WildBrain CPLG
8-2016 - 11-2018
Managing Director Northern Europe (UK, Benelux, C.E.E, Nordic)
WildBrain CPLG
3-2015 - 7-2016
Managing Director Northern Europe (Benelux, C.E.E, Nordic)
WildBrain CPLG
In the press

Media appearances

[Podcast] Brandkast! Maarten Weck (Wildbrain CPLG): Kansen van licensing - Marketing Report. Featured in Marketing Report
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Maarten Weck - Chief Commercial Officer WildBrain & Managing Director CPLG at WildBrain | The Org. Featured in The Org
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Education
1995 - 1999
Bachelor
Amsterdam University of Applied Sciences
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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