Madeline Craig

Pioneer
DISC Type : dis

Senior Acquisition Marketing Manager Affiliate at PUMA Group

Boston, Massachusetts, United States

Overview

Madeline is a Senior Acquisition Marketing Manager at PUMA, specializing in affiliate and acquisition marketing. With a background progressing from associate to manager at CJ Affiliate, she excels in strategic planning and building client partnerships. People who have worked with her describe her as motivated, professional, and smart, with a "can do" attitude.

Madelines interests appear to include technology and childrens brands, informed by her marketing internship at MassRobotics and a role at American Girl. Her education includes a Bachelors degree from Fairfield University and a study abroad program in London, suggesting a possible appreciation for travel and international cultures.

While at MassRobotics, she planned an autonomous vehicle testing ceremony for the Governor of Massachusetts.

Personality Overview

Friendly But Fast

Decisive But Friendly

Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Affiliate Marketing
Her entire career, from CJ Affiliate to her senior role at PUMA, is centered on affiliate and acquisition marketing.
Client Partnerships
A core responsibility in her previous roles involved cultivating and maintaining strong client relationships to drive growth.
Team Recruitment
She has actively posted about hiring for her teams at a previous company, indicating she is invested in team building.

Media Appearances

Madeline has no verified media appearances

Work History

11-2025
Senior Acquisition Marketing Manager Affiliate at PUMA Group
6-2021 - 11-2025
Client Partnership Manager at CJ Affiliate
6-2019 - 6-2021
Client Partnership Associate at CJ Affiliate
5-2018 - 8-2018
Marketing Intern at MassRobotics
5-2016 - 1-2018
Retail Sales / Stylist / Operations at American Girl

Education

2015 - 2019
Bachelor’s Degree from Fairfield University
2017 - 2017
Study Abroad Program from CIEE Global Institute, London

More Information

Social Presence :

Prographics :

Exp : 8 Location : Boston, Massachusetts, United States Job Level : Middle Designation : Senior Acquisition Marketing Manager Affiliate at PUMA Group
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Insights For Selling To Madeline

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madeline is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Madeline

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Madeline move?

  • They are generally fast movers and can take quick decisions
  • Can Madeline take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Madeline

Personality Compatibility


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