Madhusudan Mukerjee

Critic
DISC Type : C

Associate Professor at S L U COLLEGE

Ahmedabad, Gujarat, India

Overview

Madhusudan Mukerjee is an Associate Professor at S L U College with nearly 30 years of experience in literary theory and communication studies. He holds a Ph. D. from Gujarat University and serves as a visiting faculty member at premier institutions like the National Institute of Design, blending literary expertise with design education.

Personality Overview

Critic

ROI Driven

Information Seeker

They prefer to do logical analysis and value evidence over emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Creative Writing
He runs creative writing workshops, writes his own poetry, and published a book in 2022 titled "Fundamental Writes" which features work from his students.
Nonsense Literature
His Ph. D. thesis was a deep analysis of nonsense literature, focusing on the works of Edward Lear and Lewis Carroll, indicating a unique academic specialty.
Mentoring Young Talent
He celebrates and promotes the creative abilities of his students, going so far as to compile and publish their work in a book.

Media Appearances

Madhusudan has no verified media appearances

Work History

8-1995
Associate Professor at S L U COLLEGE
6-2004
Visiting Faculty at National Institute of Design
11-2010 - 4-2019
Visiting Faculty Member at MIT Institute of Design
6-2007 - 6-2011
Contributing Writer at 9.9 Media

Education

2005 - 2012
Doctor of Philosophy (Ph.D.) from Gujarat University
1998 - 2012
Master of Philosophy (M.Phil.) from Gujarat University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Ahmedabad, Gujarat, India Job Level : N/A Designation : Associate Professor at S L U COLLEGE
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Insights For Selling To Madhusudan

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madhusudan is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Madhusudan

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Madhusudan move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Madhusudan take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Madhusudan

Personality Compatibility


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