Magdalena Wiśniewska

Go-getter
DISC Type : d

CEE Cluster Category Manager Digestive Health at Bayer Sp. z o.o.

Warsaw, Mazowieckie, Poland

Overview

Magdalena is a consumer-focused leader with over 15 years of experience in FMCG and Consumer Healthcare at high-performing organizations like Bayer, Sanofi, and LOreal. She specializes in brand building, P&L management, and business transformation, holding an MA from the University of Warsaw. Colleagues describe her as dependable and highly adaptable.

Passionate about creating a positive impact, Magdalena is dedicated to consumer well-being and purpose-driven initiatives. Her work and public posts emphasize the importance of digestive and liver health, reflecting a deep commitment to raising awareness around vital health topics that affect daily life and overall wellness.

She is an Effie Award winner for leading the #Essentiale #liverchecked educational campaign.

Personality Overview

Self-Confident

Fast-Paced

Direct & Candid

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Digestive Health
As the CEE Cluster Category Manager for Digestive Health at Bayer and former Global Brand Lead for Enterogermina at Sanofi, this is her core professional focus.
Brand Building
Her profile highlights extensive experience in brand management, reshaping marketing strategy, and managing #1 brands in the consumer healthcare space.
Liver Wellness
She managed the #1 liver brand, Essentiale, for years at Sanofi, won an award for a liver health campaign, and posts about World Liver Day.

Media Appearances

Magdalena has no verified media appearances

Work History

4-2025
CEE Cluster Category Manager Digestive Health at Bayer Sp. z o.o.
10-2023 - 3-2025
CEE Head Essentiale at Sanofi
4-2021 - 10-2023
Global Brand Lead at Sanofi
3-2020 - 3-2021
Senior Brand Manager at Sanofi
8-2016 - 3-2020
Brand Manager at Sanofi

Education

2004 - 2009
MA from University of Warsaw

More Information

Social Presence :

Prographics :

Exp : 17 Location : Warsaw, Mazowieckie, Poland Job Level : Middle Designation : CEE Cluster Category Manager Digestive Health at Bayer Sp. z o.o.
URL has been copied!

Insights For Selling To Magdalena

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Get to the point quickly instead of spending too much time on pleasantries
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Magdalena is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Magdalena

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Magdalena move?

  • Their decision making speed is somewhere in the middle.
  • Can Magdalena take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Magdalena

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.