Manja Lykke Brichmann

Judge
DISC Type : Dc

Northern Europe Lead - Brand & Reputation Marketing, Northern Europe at Google

Copenhagen, Capital Region of Denmark, Denmark

Overview

Manja is the Northern Europe Lead for Brand & Reputation Marketing at Google, where she spearheads strategy and leads diverse teams. A graduate of Copenhagen Business School, she manages multi-million dollar budgets to enhance brand impact. Colleagues describe her as extremely hard-working and a strong executor with a positive attitude.

Personally, Manja is passionate about communication, politics, and international relations. She is deeply intrigued by exploring different cultures, seeking new boundaries, and connecting with people from various backgrounds, which fuels both her professional and personal pursuits.

She led the "Grow with Google" strategy across Northern Europe, significantly expanding digital literacy for over 1 million individuals and 50, 000 businesses.

Personality Overview

Quality Focused

Fast But Wary

Demanding

More than the product, they care about the effectiveness of the product.  They are not focused on building rapport and relationships. They respond better to strong and respectful interactions.

Topics They Care About

AI's Business Value
Her social media shows a focus on moving past AI hype to its tangible returns and competitive advantages, particularly through 'Agentic AI'.
Expanding Digital Skills
Led the 'Grow with Google' program in Northern Europe, which provided digital skills training to over one million people and thousands of businesses.
Future of Search
Actively promotes Google's latest AI-powered search experiences and how they are fundamentally changing online problem-solving.

Media Appearances

Manja has no verified media appearances

Work History

5-2024
Northern Europe Lead - Brand & Reputation Marketing, Northern Europe at Google
2-2024
Country Marketing Manager (CMO) Denmark at Google
10-2022 - 5-2024
Senior Brand & Team Lead - Brand & Reputation Marketing, Northern Europe at Google
10-2018 - 10-2022
Nordics Lead - Brand & Reputation Marketing, Northern Europe at Google
1-2017 - 9-2018
Head of Marketing & Communication at Satair

Education

8-2005 - 8-2010
Master of Arts - MA from Copenhagen Business School
2008 - 2010
Master's Degree from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 19 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Northern Europe Lead - Brand & Reputation Marketing, Northern Europe at Google
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Insights For Selling To Manja

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Manja is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Manja

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Manja move?

  • They can take decisions very fast if you manage to convince them.
  • Can Manja take some risk or not?

  • The risks don’t matter much to them.

You And Manja

Personality Compatibility


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