Marc Johnson, CFA, CPA

Questioner
DISC Type : c

Chief Financial Officer at All Star Mining

Toronto, Ontario, Canada

Overview

A Chief Financial Officer with over 28 years of experience in the mining and tech sectors. A designated CPA and CFA, he has a proven track record of aligning financial strategy with organizational growth, directing operations during mine development and managing multiple capital-raising initiatives.

He is a bilingual (English and French) professional who is passionate about connecting with colleagues and exploring new opportunities within the mining sector. He actively seeks to expand his network by attending industry events and reconnecting with contacts.

Unique fact: He directed the financial operations for the construction and commissioning of the Molo Graphite Mine in Madagascar, overseeing a rapid expansion from 4 to over 200 employees.

Personality Overview

Price-Sensitive

Not Easily Convinced

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Mining Sector Finance
With extensive experience as a CFO, he specializes in financial operations, capital raising, and regulatory compliance for mining companies.
Fractional CFO Practice
He is actively rebuilding his practice to provide outsourced CFO and accounting services for public and private companies in the mining and tech sectors.
Brownfield Redevelopment
He is involved in redeveloping North America’s only brownfield tin mining district in Nova Scotia through his role at North American Tin Inc.

Media Appearances

Marc has no verified media appearances

Work History

5-2025
Chief Financial Officer at All Star Mining
11-2023
Executive Director at North American Tin Inc.
7-2019 - 12-2021
Chief Financial Officer at Andean Drilling Services Inc.
3-2019 - 11-2023
Chief Financial Officer at Cupani Metals Corp (f/k/a IC Capitalight Corp.)
1-2019
Managing Director at Velocity Accounting Inc.

Education

2013 - 2016
Chartered Professional Accountant (CPA) Professional Education Program from CPA Ontario
2003 - 2006
Chartered Financial Analyst (CFA) Professional Designation from CFA Institute

More Information

Social Presence :

Prographics :

Exp : 24 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Chief Financial Officer at All Star Mining
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Marc

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Marc take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Marc

Personality Compatibility


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