Marcel Regis in

Marcel Regis

Critic · DISC type C
Zone President - West and East Emerging Markets at Kraft Heinz
📍 São Paulo, Brazil

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
27 Years
Current Role
Zone President - West and East Emerging Markets
Location
São Paulo, Brazil
Personality Overview

How Marcel shows up

ROI Driven
Negotiator
Precise

It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features. They prefer to analyze logically and value objective facts over emotions.

Priorities

Topics Marcel cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2025
Zone President - West and East Emerging Markets
Kraft Heinz
6-2022 - 2-2025
Chief Operating Officer
Loft
1-2019 - 6-2022
Bavaria President - Colombia
Bavaria - Colombia
1-2017 - 12-2018
Bu President - South Africa
The South African Breweries
1-2016 - 12-2016
Global Commercial Integration VP
Anheuser-Busch InBev
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2005 - 2006
MBA
BSP - Business School São Paulo
2001 - 2002
Executive MBA
FGV - Fundação Getulio Vargas
1992 - 1996
Advertising
Universidade Católica do Salvador
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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