Marcela Butrón Villalobos

Examiner
DISC Type : cs

Subdirector Comercial Despachos at AXA

Monterrey, Nuevo León, Mexico

Overview

Marcela Butrón Villalobos es Subdirectora Comercial en AXA, con más de 27 años de experiencia en el sector asegurador. Graduada del IEST Anáhuac, es una líder que considera el trabajo en equipo como un pilar fundamental para el éxito.

Está comprometida con la diversidad y la responsabilidad social. Participa activamente en iniciativas de la empresa, como el armado de sillas de ruedas para la Fundación AXA, y promueve la creación de entornos laborales inclusivos y diversos.

Hecho único: Ha dedicado toda su carrera de más de 27 años a la industria de seguros, creciendo dentro de ING y AXA.

Personality Overview

Tough To Convince

Unexpressive

Process Oriented

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally.

Topics They Care About

Liderazgo de Equipos
Considera que el trabajo en equipo es esencial para alcanzar metas. Su experiencia como gerente se centró en lograr objetivos a través de la colaboración y el crecimiento individual.
Responsabilidad Social
Participa activamente en iniciativas comunitarias, como el armado de sillas de ruedas con la Fundación AXA, demostrando un fuerte compromiso con las causas sociales.
Diversidad e Inclusión
Cree firmemente en la diversidad y los valores. Promueve el compromiso de AXA para crear un entorno laboral inclusivo y diverso para todos sus colaboradores.

Media Appearances

Marcela has no verified media appearances

Work History

1-2025
Subdirector Comercial Despachos at AXA
11-2020 - 1-2025
Gerente comercial at AXA
5-2017 - 11-2020
Gerente de servicios at AXA
7-2004 - 5-2017
Especialista en el servicio de atención al cliente at AXA
6-2002 - 7-2004
Asistente de Subdirección at AXA

Education

1992 - 1996
Licenciatura from IEST Anáhuac

More Information

Social Presence :

Prographics :

Exp : 27 Location : Monterrey, Nuevo León, Mexico Job Level : N/A Designation : Subdirector Comercial Despachos at AXA
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Insights For Selling To Marcela

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcela is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Marcela

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Marcela move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Marcela take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Marcela

Personality Compatibility


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