Maria Lucia Santiago

Organizer
DISC Type : Sd

General Manager at ROYCE'​ Chocolate USA

New York, New York, United States

Overview

Maria Lucia Santiago is the General Manager at ROYCE Chocolate USA, an executive leader with 14 years of experience driving revenue growth and market expansion for global luxury brands. She specializes in scaling P&Ls and leading cross-functional teams.

Maria is passionate about the confectionery industry, sustainability, and exploring new tools and products at industry conferences like ShopTalk and Amazon Accelerate.

She is a graduate of the Chief Strategy Officer (CSO) Program at Wharton Executive Education.

Personality Overview

Trusting Of Others

Pleasant

Thoughtfully Quick

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Luxury Brand Expansion
Maria has over 14 years of experience delivering revenue growth and market expansion for global luxury brands, particularly overseeing ROYCE' Chocolate USA's operations.
Omnichannel Strategy
She specializes in optimizing omnichannel platforms to provide exceptional customer experiences and has driven profit growth through omnichannel expansion.
Data & AI Strategy
Maria actively collaborates on data and AI strategy in diverse global markets, leveraging data-driven decision-making for profit growth.

Media Appearances

Maria has no verified media appearances

Work History

12-2011
General Manager at ROYCE'​ Chocolate USA
4-2018 - 10-2018
Graduate of the Emerging Leaders Program at U.S. Small Business Administration
9-2012 - 12-2012
Intern, Treasury Department at The New York Times

Education

Chief Strategy Officer (CSO) Program from Wharton Executive Education
Bachelor of Science (BS) from Berkeley College-New York

More Information

Social Presence :

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Exp : 1 Location : New York, New York, United States Job Level : Senior Designation : General Manager at ROYCE'​ Chocolate USA
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Insights For Selling To Maria Lucia

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Let them know of potential risks but suggest mitigation methods alongside
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria Lucia is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Maria Lucia

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Maria Lucia move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Maria Lucia take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Maria Lucia

Personality Compatibility


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