Maria Sparks

Commander
DISC Type : D

Head of Finance at GrowUp Farms

Headcorn, England, United Kingdom

Overview

Maria Sparks is the Head of Finance at GrowUp Farms, having progressed through several senior finance roles within the company. With a background as a Project Director and Client Manager at accounting firms, she is recognized for her excellent technical accounting and financial reporting knowledge.


Her colleagues have described her knowledge of financial reporting standards like FRS 102 and FRS 105 as "unrivalled" within her previous firm.

Personality Overview

Decisive

Risk-Taker

Very Quick

They like to act fast and expect others to do the same.  They are very proud of what they do. They are not focused on building rapport and relationships.

Topics They Care About

Agri-Tech Finance
Her career progression through multiple senior finance roles at vertical farming company GrowUp Farms demonstrates her deep expertise in this specific sector.
Financial Reporting
Praised for her "unrivalled" knowledge of FRS 102 and FRS 105, she was responsible for internal training on financial reporting matters at a previous firm.
Sustainable Food
Actively promotes GrowUp Farms' new salad products, emphasizing their natural flavors and absence of artificial additives, aligning with a focus on sustainable and healthy food.

Media Appearances

Maria has no verified media appearances

Work History

12-2025
Head of Finance at GrowUp Farms
4-2025
Head of Farm Finance at GrowUp Farms
3-2024 - 4-2025
Farm Finance Lead at GrowUp Farms
7-2021 - 3-2024
Project Director at Chavereys
12-2015 - 6-2021
Client Manager at Creaseys

Education

2007 - 2012
AAT from BPP
1999 - 2006
Education details unavailable from Highworth Grammar

More Information

Social Presence :

Prographics :

Exp : 19 Location : Headcorn, England, United Kingdom Job Level : Mid-senior Designation : Head of Finance at GrowUp Farms
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Insights For Selling To Maria

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Make sure that you circle back fast on any action items, it wins their trust
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Maria

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Maria move?

  • They can take decisions very fast if you manage to convince them.
  • Can Maria take some risk or not?

  • The risks don’t matter much to them.

You And Maria

Personality Compatibility


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