Mark Jaffe

Pioneer
DISC Type : DIS

President at Strategic Growth Consulting

Santa Monica, California, United States

Overview

Mark Jaffe is a seasoned executive and the President of Strategic Growth Consulting, where he helps manufacturing, technology, and consumer product companies achieve significant revenue growth. With a background that includes leadership roles at Warner Bros. Records and Walt Disney Records, he holds an MBA from USC and a BA from UCLA.

Beyond his corporate achievements, Mark has developed a framework for personal fulfillment, which he shares through a presentation called “Suitcase of Happyness. ” He explores how to find lasting happiness through simple, practical methods, demonstrating an interest in personal development and well-being outside of the business world.

While head of Walt Disney Records, he grew the divisions revenue from $30 million to $120 million, playing a key role in the expansion of iconic franchises like The Lion King.

Personality Overview

Dynamic But Sincere

Driven But Considerate

Friendly But Fast

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Revenue Growth
His entire consulting practice is built around enabling companies to achieve breakthrough revenue growth and sustainable profits, as seen in his headline and work history.
Entertainment Industry
He has extensive experience in the entertainment sector, having held executive roles at Warner Bros. Records, Walt Disney Records, DreamWorks, and EMI.
Personal Happiness
He has created a speaking presentation titled “Suitcase of Happyness” focused on helping people achieve a happier life, indicating a personal passion for self-improvement.

Media Appearances

Mark has no verified media appearances

Work History

President at Strategic Growth Consulting
Chief Executive Officer at Bartlett, Pringle & Wolf
Executive Vice President, Sales and Marketing at Audit Integrity
President and Co-Founder at Ecadia
Executive Vice President, Warner Kids at Warner Bros. Records

Education

MBA from USC Marshall School of Business
BA from UCLA

More Information

Social Presence :

Prographics :

Exp : N/A Location : Santa Monica, California, United States Job Level : Leadership Designation : President at Strategic Growth Consulting
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Showcase existing customers and use case-studies to grab their attention
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Mark

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They are generally fast movers and can take quick decisions
  • Can Mark take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Mark

Personality Compatibility


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