Mark Rapp

Inspirer
DISC Type : id

Senior Vice President, Strategic Marketing at SchoolsFirst Federal Credit Union

Santa Ana, California, United States

Overview

Mark has no verified overview

Personality Overview

Fast Adopter

Decisive

Confident & Optimistic

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

2-2010
Senior Vice President, Strategic Marketing at SchoolsFirst Federal Credit Union
2-2010 - 3-2026
Chief Marketing Executive, SVP, Strategic Marketing at SchoolsFirst Federal Credit Union
1-2008 - 3-2010
Principal at The Brand Marketing Group
10-2001 - 1-2008
Senior Vice President, Market Strategy and Brand Governance at USAA
10-2001 - 1-2008
Senior Vice President, Brand Management and Acquisitions at USAA

Education

1981 - 1985
BS from Isenberg School of Management, UMass Amherst
1981 - 1985
BS from University of Massachusetts Amherst

More Information

Social Presence :

Prographics :

Exp : 31 Location : Santa Ana, California, United States Job Level : Leadership Designation : Senior Vice President, Strategic Marketing at SchoolsFirst Federal Credit Union
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Mark

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Mark take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Mark

Personality Compatibility


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