Martin Massimino in

Martin Massimino

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Director Comercial Volkswagen Group Argentina at Volkswagen Group Argentina
📍 Argentina

Martín Massimino is the Commercial Director at Volkswagen Group Argentina, overseeing sales, marketing, and post-sales for brands like VW, Audi, and Ducati. He has been with the group since 2003, holding various leadership roles. He is a Public Accountant with an MBA from Universidad del CEMA.

He has led high-profile campaigns for new vehicle launches, including the VW Taos and Tera. He recently spearheaded a major partnership with The Walt Disney Company for a post-sales campaign and aligned the VW Tera launch with the popular TV show "La Voz Argentina".

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Experience
22 Years
Current Role
Director Comercial Volkswagen Group Argentina
Job Level
Mid-senior
Location
Argentina
Personality Overview

How Martin shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Martin cares about

New Vehicle Launches
He is actively involved in and frequently discusses the strategy behind launching new models, such as the Taos and Tera, in the Argentinian market.
Strategic Brand Partnerships
He has recently executed collaborations with major brands like The Walt Disney Company and sponsored popular TV programs like "La Voz Argentina" for vehicle launches.
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Career

Work history

10-2020
Director Comercial Volkswagen Group Argentina
Volkswagen Group Argentina
12-2017 - 9-2020
Gerente General Division Volkswagen
Volkswagen Group Argentina
11-2016 - 12-2017
Brand Manager Vehiculos Comerciales
Volkswagen Group Argentina
5-2007 - 9-2012
Gerente Comercial
Volkswagen Credit
5-2005 - 4-2007
Coordinador de Leasing
Volkswagen Credit
In the press

Media appearances

Martin Massimino será el nuevo Director Comercial de Volkswagen Group Argentina. Featured in Megautos
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Education
2009 - 2010
Master of Business Administration (MBA)
Universidad del CEMA
1997 - 2001
Contador Publico
Universidad de Belgrano
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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The Content Creator
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