Mary Apprill

Doer
DISC Type : sd

Business Development Manager at CBEM LLC

San Francisco Bay Area, United States

Overview

Mary Apprill is a results-oriented business development executive specializing in driving growth and building strategic partnerships within the technology industry. She is an expert at fostering stakeholder relationships and leading cross-functional teams to success. Mary holds a Bachelor of Applied Science from California State University, Bakersfield.

Colleagues and clients describe her as responsive, thorough, professional, and dedicated to helping people explore all their options.

At her consultancy, she helped undervalued organizations achieve significant growth in under six months.

Personality Overview

Fast-paced

Deliberate Doer

Strategic Planner

They exhibit a rare combination of being result-oriented but patient at the same time.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Strategic Partnerships
Her executive roles consistently focus on building and leading partnership strategies, particularly with financial institutions, to drive business growth and strategic alignment.
Customer Journey
She has direct experience conducting in-depth customer journey analyses to identify drop-off points and implement improvements that boost conversion rates and optimize the user experience.
Business Growth
Passionate about unlocking growth, she has a proven history of developing strategies that drive revenue, improve efficiency, and expand sales pipelines, with specific metrics to back it up.

Media Appearances

Mary has no verified media appearances

Work History

11-2024
Business Development Manager at CBEM LLC
11-2022 - 9-2024
Consultant at Apprill Consultants, llc
11-2022 - 7-2024
Director of Partnerships at Verbhouse
1-2021 - 11-2022
Growth & Partner Development Lead at EarnUp
2-2019 - 12-2019
Business Development Consultant at Haus.com

Education

Bachelor of Applied Science - BASc from California State University, Bakersfield

More Information

Social Presence :

Prographics :

Exp : 5 Location : San Francisco Bay Area, United States Job Level : Middle Designation : Business Development Manager at CBEM LLC
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Insights For Selling To Mary

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Let them know of potential risks but suggest mitigation methods alongside
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mary is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Mary

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Mary move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Mary take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Mary

Personality Compatibility


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