Matrika Singh

Inspirer
DISC Type : di

Senior Business Development Manager at StartupHR Software

Mumbai, Maharashtra, India

Overview

Matrika Singh is a Senior Business Development Manager at StartupHR Software, focused on expanding the companys market in India and the UAE. She leverages her background in HR content and SEO to drive growth and manage strategic partnerships. She holds a Bachelor of Arts from Bhavans College.

Beyond her business development role, Matrika has a background in community service, having previously served as a Social Worker for the Muskurahat Foundation. This experience highlights her interest in social impact and community engagement.

She uniquely transitioned from being a specialized HR content creator to a strategic sales and business development leader within the HR technology sector.

Personality Overview

Confident & Optimistic

Generous

Charming & Persuasive

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

HR Tech Integration
Highlights a common pain point for HR leaders where different software tools do not communicate, causing inefficiency and wasted resources.
Strategic Partnerships
Manages relationships with over 15 HR software companies and frequently posts about the value of collaboration and shared vision with partners like Pocket HRMS.
Market Expansion
Her current role is centered on driving growth strategies and expanding the market presence for StartupHR Software across India and the UAE.

Media Appearances

Matrika has no verified media appearances

Work History

1-2024
Senior Business Development Manager at StartupHR Software
9-2022 - 1-2023
Content Writer at StartupHR Toolkit
3-2021 - 10-2021
Content Writer at Mastercoach-Be the Expert
2-2021 - 2-2021
Social Worker at Muskurahat Foundation

Education

6-2019 - 3-2022
Bachelor of Arts - BA from Bhavans College

More Information

Social Presence :

Prographics :

Exp : 2 Location : Mumbai, Maharashtra, India Job Level : Middle Designation : Senior Business Development Manager at StartupHR Software
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Insights For Selling To Matrika

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matrika is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Matrika

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Matrika move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Matrika take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Matrika

Personality Compatibility


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