Matthew Hertz

Pioneer
DISC Type : ids

CEO & Founder at Third Person

Nashville, Tennessee, United States

Overview

Matthew is an e-commerce operations leader and the founder of Third Person, a platform connecting brands with 3PLs, and Second Marathon, a supply chain consultancy. His expertise was shaped by scaling operations at startups like Birchbox and Rent the Runway. He holds a Bachelor of Commerce from McGill University.

Outside of his professional ventures, Matthew has a strong appreciation for classic rock, a passion that influences his Spotify and Peloton playlists. He is also dedicated to building community within his industry, frequently organizing virtual happy hours and exclusive dinners for fellow operators to connect and share insights.

He authors a popular and free weekly newsletter focused on the intersection of e-commerce and logistics.

Personality Overview

Friendly But Fast

Dynamic But Sincere

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

E-commerce Logistics
His career is centered on solving complex supply chain challenges for e-commerce brands, from his time at Birchbox to his current founder roles.
3PL Matchmaking
His current company, Third Person, is a technology platform specifically designed to help brands discover and connect with ideal 3PL partners.
Scaling Startups
He has extensive experience supporting high-growth brands, including Away, Barkbox, and Milk Bar, in navigating their operational scaling challenges.

Media Appearances

Finding a 3PL fit | Matthew Hertz of Third Person. Featured in YouTube

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Operations Behind Online Brands Rhoback with Matt Hertz. Featured in Third Person

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Introducing MATT'S CHATS, A Third Person Webinar: Episode 1. Featured in Third Person (website)

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Work History

9-2023
CEO & Founder at Third Person
11-2017
Founder at Second Marathon
11-2022
Advisory Board Member at Two Boxes
10-2024
Advisor at Parabola
10-2022
Advisory Board Member at Sassy Saints

Education

Bachelor of Commerce from McGill University - Desautels Faculty of Management

More Information

Social Presence :

Prographics :

Exp : 8 Location : Nashville, Tennessee, United States Job Level : Leadership Designation : CEO & Founder at Third Person
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Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Matthew

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • They are generally fast movers and can take quick decisions
  • Can Matthew take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Matthew

Personality Compatibility


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