Matthew Lord in

Matthew Lord

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Group Technology Director at SailGP
📍 United Kingdom

As Group Technology Director at SailGP, Matthew leverages over twenty years of experience in digital and business transformation to drive innovation in sport. A graduate of Imperial College London, he leads his team in translating complex business needs into actionable technological outcomes to enhance the global racing league.

He is passionate about how technology can improve business processes and is focused on areas like Web3. 0, Product Innovation, and AI to shape the future of sport. He frequently speaks at industry events about the intersection of technology and fan engagement.

He was an invited speaker at the IF Forum 2024 and NEARCON2023, discussing the future of AI and Web3 in shaping the sports industry.

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Experience
22 Years
Current Role
Group Technology Director
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Priorities

Topics Matthew cares about

Sports Technology
He leads the development of cutting-edge fan experiences at SailGP, including augmented reality viewers and real-time data delivery to make the sport more immersive.
Future of Fandom
Passionate about using Web3 and emerging technologies to deepen fan engagement, a topic he has spoken about at industry conferences like NEARCON2023.
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Career

Work history

9-2025
Group Technology Director
SailGP
1-2024 - 10-2025
Director of Technology and Digital Systems
SailGP
1-2023 - 1-2024
Director of Technology Development and Delivery
SailGP
8-2021 - 2-2023
Head of Technology Programme Management
SailGP
1-2019 - 8-2021
Head Of Business Operations, Technology
LTA
In the press

Media appearances

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Education
1999 - 2003
Business Studies
Imperial College London
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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