Matthew Shapiro in

Matthew Shapiro

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Global Head of Business Development, Ad Measurement Products at Google
📍 New York City Metropolitan Area, United States

Matthew Shapiro is a seasoned business strategist with over 20 years of experience, currently serving as the Global Head of Business Development for Ad Measurement Products at Google. He specializes in creating Go-To-Market strategies and has a background in both advertising and financial technology, complemented by an MBA from Yale.

An active alumnus of the Yale School of Management for over a decade, he has also built a durable professional network over nearly 25 years of working in New York City. He is described by colleagues as an impressive coordinator who can bring together diverse groups to achieve a common goal.

Unique fact: He was involved in raising funds for one of the earliest Bitcoin Investment Trusts during his time in the FinTech space.

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Experience
3 Years
Current Role
Global Head of Business Development, Ad Measurement Products
Job Level
Mid-senior
Location
New York City Metropolitan Area, United States
Personality Overview

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Priorities

Topics Matthew cares about

Ad Measurement Partnerships
He leads a team at Google that builds partnerships with major ad measurement companies like Nielsen, Oracle, and Neustar to develop best-in-class products.
Go-To-Market Strategy
His profile highlights a passion for creating top-tier Go-To-Market strategies and sales systems to drive tangible benefits for customers and investors.
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Career

Work history

1-2022
Global Head of Business Development, Ad Measurement Products
Google
1-2020
Product Enabling Partnerships for Ad Impact Measurement
Google
New Product Business Development
Google
Vice President, Private Company Market
SecondMarket
Venture Capital Associate
LaunchCapital LLC
In the press

Media appearances

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Education
2008 - 2010
MBA
Yale School of Management
Political Science and Government
Emory University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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