Matthew Ulery

Energizer
DISC Type : I

Sales Manager - GA/Attractiona at Alvarado

Madison, Wisconsin, United States

Overview

Matthew is a Sales Manager at Alvarado, specializing in intelligent venue access for the sports and entertainment industry. He leverages over a decade of experience as a product user within the University of Wisconsins athletic department to inform his solution-selling approach. He earned his degree from the University of Wisconsin-Madison.

His career has been deeply rooted in the world of college sports, starting with a decade-long tenure at the University of Wisconsins athletic ticket office. This extensive background provides him with a unique, client-side perspective on the challenges and needs of large-scale public venues and entertainment attractions.

He was the first Sales Engineer hired at his previous company, NeuLion, where he was integral in expanding the companys technology footprint in the college sports industry.

Personality Overview

Big Picture Person

Relationship Oriented

Informal

They are naturally enthusiastic, so take their promise with a pinch of salt.  They are people oriented, friendly and like creating new connections. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Intelligent Venue Access
Leads the sports and entertainment division at Alvarado, focusing on unifying hardware like turnstiles and handhelds into a single, intelligent ecosystem for crowd control and security.
The Guest Journey
Emphasizes creating a frictionless guest experience from the entry point, drawing on his deep experience from the product-user side in university athletics.
Ticketing Technology
His background includes roles at a ticketing SaaS provider and his current focus on access control hardware for general admission ticketing applications.

Media Appearances

Matthew Ulery - Sales Manager - GA/Attractiona at Alvarado | The Org. Featured in The Org

See Now

Work History

11-2019
Sales Manager - GA/Attractiona at Alvarado
11-2019
Product Sales Specialist at Alvarado
12-2006 - 5-2018
National Sales Engineer at NeuLion Inc
6-1999 - 12-2006
Assistant Ticket Director at University of Wisconsin-Madison
2-1998 - 6-1999
Athletic Department Cashier at University of Wisconsin-Madison

Education

1993 - 1997
CALS from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 26 Location : Madison, Wisconsin, United States Job Level : Middle Designation : Sales Manager - GA/Attractiona at Alvarado
URL has been copied!

Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Share some stories about how you you have helped people in similar positions succeed
  • Be friendly and entertaining in your conversation

DONT's

  • Avoid overloading them with too much detail
  • Don’t be excessively objective, be a storyteller
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Matthew

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Matthew take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Matthew

Personality Compatibility


Other Alvarado Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.