Matthew is a Sales Manager at Alvarado, specializing in intelligent venue access for the sports and entertainment industry. He leverages over a decade of experience as a product user within the University of Wisconsins athletic department to inform his solution-selling approach. He earned his degree from the University of Wisconsin-Madison.
His career has been deeply rooted in the world of college sports, starting with a decade-long tenure at the University of Wisconsins athletic ticket office. This extensive background provides him with a unique, client-side perspective on the challenges and needs of large-scale public venues and entertainment attractions.
He was the first Sales Engineer hired at his previous company, NeuLion, where he was integral in expanding the companys technology footprint in the college sports industry.
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