Mayra Alejandra Vassallo Sala

Critic
DISC Type : C

Responsable nuevos segmentos at Imbera Cooling

El Marqués, Querétaro, Mexico

Overview

Mayra Alejandra Vassallo Sala is a sales and procurement professional at Imbera Cooling, where she develops new business segments. With a background in logistics and commercial leadership across various industries, she also holds a Masters in Intellectual Property from the Universidad Autónoma de Madrid. People describe her as exceptional, collaborative, and empathetic.

As a bicultural and polyglot individual, Mayra brings a diverse perspective to her work. Outside of her professional life, she is a certified Specialty and Deep Diver, demonstrating a passion for challenging and skilled recreational activities. Her interests include major innovators in the healthcare space like GE HealthCare.

She has previously worked as a university lecturer, teaching on topics like patents, trademarks, and copyrights.

Personality Overview

Critic

Information Seeker

Objective Thinker

They like to do things independently and don’t look for support from others.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

New Market Development
Her current role as head of new segments at Imbera Cooling focuses on identifying and developing new business areas and go-to-market strategies.
Intellectual Property
Holds a Master's degree in the subject and has past experience as a freelance advisor and university lecturer on patents and trademarks.
Commercial Refrigeration
Has extensive experience at Imbera Cooling, a major player in the commercial refrigeration industry, with specific experience in the healthcare sector.

Media Appearances

Mayra has no verified media appearances

Work History

10-2022 - 8-2025
Responsable nuevos segmentos at Imbera Cooling
1-2022 - 9-2022
Ejecutivo comercial Health at Imbera Cooling
7-2017 - 12-2021
Ejecutivo comercial institucional at Imbera Cooling
5-2016 - 11-2018
Docente catedrático de Propiedad Intelectual at Universidad Olmeca, A.C.
5-2016 - 11-2018
Asesor en Registro de Propiedad Intelectual e Industrial at Freelance

Education

10-2022 - 5-2023
Desarrollo Gerencial de Alto Impacto from Universidad Anáhuac Querétaro
2009 - 2010
Máster en Propiedad Intelectual from Universidad Autónoma de Madrid

More Information

Social Presence :

Prographics :

Exp : 13 Location : El Marqués, Querétaro, Mexico Job Level : N/A Designation : Responsable nuevos segmentos at Imbera Cooling
URL has been copied!

Insights For Selling To Mayra Alejandra

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mayra Alejandra is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Mayra Alejandra

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Mayra Alejandra move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Mayra Alejandra take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Mayra Alejandra

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.