Mel Barfield is the Managing Partner and Brand Voice Lead at the copywriting agency Copy Or Die. She is an award-winning copywriter, event speaker, and columnist for Freelancer Magazine, specializing in creating distinct verbal identities for challenger brands. She graduated from the London College of Communication.
Outside of her agency work, Mel co-hosts the "indie business club" podcast to support creative founders and freelancers. She lives with her family in Northamptonshire, loves indie music, and dreams of skiing and all the melty cheese that comes with it. People describe her as insightful, creative, fun, and lively.
Unique fact: Her 7-year-old once wrote a "do not disturb" sign that accidentally became an inspirational quote: "Dance in work! do not stop!!!!!"
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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