Merle Zamansky

Wildcard
DISC Type : ics

Marketing Manager Creative Services at Big Y Foods, Inc

Springfield, Massachusetts, United States

Overview

Merle has no verified overview

Personality Overview

ROI Driven

Requires Proof

Curious But Skeptical

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Merle has no verified topics they care about

Media Appearances

Merle has no verified media appearances

Work History

4-1994 - 1-2025
Marketing Manager Creative Services at Big Y Foods, Inc
7-1987 - 3-1994
Creative Director at Northgate Advertising
Advertising/Art Director at Helena Labs, Inc.

Education

Bachelor of Fine Arts from Emerson College

More Information

Social Presence :

Prographics :

Exp : 37 Location : Springfield, Massachusetts, United States Job Level : Mid-senior Designation : Marketing Manager Creative Services at Big Y Foods, Inc
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Insights For Selling To Merle

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Invite them for a social do but don’t rely solely on the relationship
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Merle is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Merle

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Merle move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Merle take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Merle

Personality Compatibility


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