Merry Helou

Energizer
DISC Type : I

VP of Strategy at Zearn

Boston, Massachusetts, United States

Overview

Merry Helou is the VP of Strategy at Zearn, a non-profit educational organization. A graduate of both Harvard University and Harvard Business School, she previously worked as a consultant at EY-Parthenon, advising private equity clients on M&A and growth strategy in the education and tech sectors.

Outside of her professional life, Merrys interests include running, yoga, and experimenting with new recipes. She has previously spent time working at the intersection of strategy, education, and technology, reflecting a long-held passion for the space.

She co-authored an article in the HBS student newspaper offering career advice to aspiring consultants.

Personality Overview

Believer

Big Picture Person

Informal

They are naturally enthusiastic, so take their promise with a pinch of salt.  They are people oriented, friendly and like creating new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

EdTech Strategy
As VP of Strategy at Zearn, she is responsible for the growth and direction of a leading math learning platform used by millions of students.
M&A in Education
Her consulting work at EY-Parthenon involved advising private equity and corporate clients on acquisitions and due diligence within the education sector.
Health and Wellness
Enjoys personal wellness activities, including running and yoga, indicating an interest in maintaining an active lifestyle.

Media Appearances

Merry has no verified media appearances

Work History

5-2024
VP of Strategy at Zearn
8-2020 - 11-2024
Director of Marketing at Zearn
5-2019 - 8-2020
Certification Manager at Zearn
9-2017 - 4-2019
Consultant at EY-Parthenon
6-2016 - 8-2016
Product: User Experience Research Intern at Reserve

Education

2015 - 2017
Master of Business Administration (M.B.A.) from Harvard Business School
2008 - 2012
Bachelor of Science (B.S.) from Harvard University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Boston, Massachusetts, United States Job Level : Senior Designation : VP of Strategy at Zearn
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Insights For Selling To Merry

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Merry is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Merry

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Merry move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Merry take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Merry

Personality Compatibility


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