Michael Nguyen

Critic
DISC Type : C

Sr. Account Director at Blue Yonder

Dallas-Fort Worth Metroplex, United States

Overview

Michael is a results-driven supply chain leader and Sr. Account Director at Blue Yonder, with deep expertise in planning, execution, and AI-powered decision platforms. A graduate of Texas A&M University, his career highlights include founding and leading Ascension Logistics as CEO, demonstrating a strong track record in enterprise transformation and high-stakes sales.

Outside of his formal roles, Michael is deeply passionate about the future of his industry, expressing excitement for AIs role in revolutionizing supply chains. He values a strong company culture and focuses on building trusted relationships to drive measurable results. His certifications suggest a keen interest in modern, effective communication strategies.

As CEO, he led his company, Ascension Logistics, to be named a Top 10 Supply Chain solution provider by LogisticsTech.

Personality Overview

ROI Driven

Information Seeker

Negotiator

They choose to analyze logically and value facts to emotions.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

AI in Supply Chains
He is passionate about the impact of AI-enabled platforms, calling it "the NOW and the future" in a recent post about rejoining Blue Yonder.
Entrepreneurial Leadership
He founded and served as CEO of Ascension Logistics, leading the company to be recognized as a top supply chain solution provider.
Enterprise Transformation
He has led global initiatives across Warehouse Management Systems (WMS), Transportation Management Systems (TMS), and demand/supply planning to modernize how organizations operate.

Media Appearances

Michael has no verified media appearances

Work History

5-2022
Sr. Account Director at Blue Yonder
3-2021 - 2-2022
Chief Executive Officer at Ascension Logistics
5-2020 - 3-2021
Sr. Alliances Director at Blue Yonder
1-2020 - 5-2020
Solution Delivery Principal at Blue Yonder
1-2018 - 1-2020
Sr. Services Partner at Blue Yonder

Education

2001 - 2004
Bachelor of Science from Texas A&M University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Dallas-Fort Worth Metroplex, United States Job Level : Senior Designation : Sr. Account Director at Blue Yonder
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Michael

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Michael take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Michael

Personality Compatibility


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