Michael Rabin, MBA

Inquirer
DISC Type : dc

Marketing Strategist at Avantor

Greater Chicago Area, United States

Overview

Michael is a strategic marketing leader with over 15 years of experience in the life sciences B2B sector. He leverages his background as a lab scientist and an MBA from Loyola University Chicago to translate complex science into effective commercial strategy. He is certified in Piloting AI.

Outside of his direct professional role, Michael shows a keen interest in high-level business strategy, following publications like the Harvard Business Review. He is focused on the evolution of marketing practices and how buying decisions are actually formed, often sharing his insights on the topic.

He earned a Presidents Club award in 2021 at bioMérieux for catalyzing significant growth in two strategic product lines.

Personality Overview

Hard To Convince

ROI Conscious

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

B2B Marketing Philosophy
His recent posts challenge traditional life science marketing, focusing on concepts like "mental availability" and the 95: 5 heuristic, rather than just lead generation.
Life Science Commercialization
His career is built on translating complex scientific concepts into commercially meaningful decisions for consumables, capital equipment, and fluid handling business units.
AI in Marketing
He holds a recent "Piloting AI 2024" certification, signaling a professional interest in applying artificial intelligence to current marketing challenges.

Media Appearances

Michael has no verified media appearances

Work History

5-2025
Marketing Strategist at Avantor
12-2019 - 5-2025
Marketing Manager, Environmental Monitoring at bioMérieux
12-2019 - 5-2025
Marketing Manager at bioMérieux
10-2011 - 12-2019
Marketing Coordinator | Salesforce SME | Tradeshow & PR Manager | Product Launch Architect at Asahi Kasei Bioprocess America, Inc.
3-2010 - 10-2011
Sales & Marketing Associate at Integrated Genomics

Education

Master of Business Administration (M.B.A.) from Quinlan School of Business, Loyola University Chicago
1998 - 2002
B.S. from University of Maryland

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater Chicago Area, United States Job Level : Junior Designation : Marketing Strategist at Avantor
URL has been copied!

Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Stress on the business value that your product offers

DONT's

  • Refrain from asking too many questions
  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Michael

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Michael take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Michael

Personality Compatibility


Other Avantor Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.