Michael Richards

Inspirer
DISC Type : id

Chief Revenue Officer (CRO) at Unite Digital LLC

Northville, Michigan, United States

Overview

Michael has no verified overview

Personality Overview

Charming & Persuasive

Decisive

Fast Adopter

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Michael has no verified topics they care about

Media Appearances

Michael has no verified media appearances

Work History

1-2021
Chief Revenue Officer (CRO) at Unite Digital LLC
1-2020 - 12-2020
President at Colync
10-2009 - 12-2019
President at Trilogy
9-2008 - 9-2009
Senior Consultant at J.D. Power
3-2006 - 7-2008
General Marketing Manager, Lincoln Mercury Division at Ford Motor Company

Education

1981 - 1985
Bachelor of Business Administration - BBA from Eastern Michigan University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Northville, Michigan, United States Job Level : Leadership Designation : Chief Revenue Officer (CRO) at Unite Digital LLC
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Clearly address the competitive aspects
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Michael

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Michael take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Michael

Personality Compatibility


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