Michael Scrivana

Observer
DISC Type : ci

Brand Designer at Bayer

New York City Metropolitan Area, United States

Overview

Michael is a Brand Designer at Bayer, shaping brand experiences across digital and physical spaces. With expertise in package design and brand identity, he ensures visual consistency and quality. He holds a Bachelor of Fine Arts, is certified in UX Design, and has been called an "amazing design leader".

Michaels background is uniquely diverse, including experience as an electromechanical technician for Siemens Healthineers and as a chef. His education in fine arts suggests a deep-rooted passion for creativity, which he now applies to the world of corporate branding and design.

Before his design career, Michael worked as a chef at the renowned Del Posto Ristorante and as an electromechanical technician.

Personality Overview

Value Driven

Curious

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally strong communicators and are not easy to convince.

Topics They Care About

Brand Identity
He develops and maintains cohesive brand identity systems for major brands at Bayer, ensuring alignment with overall strategy and visual consistency across all platforms.
Package Design
A core part of his expertise involves leading package design initiatives, collaborating with production teams to ensure print quality, color integrity, and adherence to brand architecture.
User Experience (UX)
He holds a certification in the Foundations of User Experience (UX) Design, indicating a professional interest in creating user-centered digital and physical products.

Media Appearances

Michael has no verified media appearances

Work History

5-2019
Brand Designer at Bayer
1-2017 - 8-2019
Design Lab Manager at William Paterson University of New Jersey
12-2014 - 1-2016
Electromechanical Technician at Siemens Healthineers
1-2013 - 1-2014
Chef at Del Posto Ristorante

Education

2017 - 2020
Bachelor of Fine Arts - BFA from William Paterson University of New Jersey
2015 - 2016
Associate of Arts - AA from County College of Morris

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Brand Designer at Bayer
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Michael

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They like to analyze well and then make their decisions.
  • Can Michael take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Michael

Personality Compatibility


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