Michelle Berg

Trailblazer
DISC Type : DI

Founder | Chief Visionary Officer | HR Strategist | Behavioural Scientist at Elevated HR Solutions

Calgary, Alberta, Canada

Overview

Michelle Berg is the Founder of Elevated HR Solutions, a fractional HR firm, and also serves as the Head of People & Culture at VEERUM. A behavioural scientist and AI implementation specialist, she focuses on acquisitions, divestitures, and board strategy. People who have worked with her often describe her as driven, passionate, and professional.

Outside of work, Michelle is a mother of three who enjoys spending time outdoors with her family. She is an avid camper and paddle boarder, activities she uses to find balance and recharge from her demanding professional life. Her morning routine often includes journaling and quality family time.

Her personal and professional mission is guided by a simple, powerful principle: "Work shouldn’t suck! "

Personality Overview

Achievement-Oriented

Persuasive

Values Relationships

They like to keep things under control.  They do not mind taking risks and can make hard decisions, if necessary. They are more likely to be open to unproven but exciting technologies.

Topics They Care About

Fractional HR Model
As the founder of a firm specializing in this model since 2010, she is a vocal advocate for its benefits for small and medium-sized businesses.
Humanizing Work
She aims to lead a movement to bring humanity back to the workplace, focusing on creating meaningful and positive people experiences.
AI in HR
Her role as an AI Implementation Specialist indicates a strong focus on leveraging technology to enhance HR functions and improve efficiency.

Media Appearances

Michelle Berg, Founder and Owner of Elevated HR Solutions. Featured in Apple Podcasts

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They Just Get It – Michelle Berg, Founder and Owner of Elevated HR Solutions. Featured in Amazon Music Podcasts

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Michelle Berg, Chief Visionary Officer - Elevated HR Solutions Inc.. Featured in Featured.com

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Work History

8-2010
Founder | Chief Visionary Officer | HR Strategist | Behavioural Scientist at Elevated HR Solutions
4-2025
Head of People & Culture at VEERUM
5-2008 - 8-2010
Senior Vice President, Human Resources at Land Development Company
6-2007 - 5-2008
Director, Human Resources at WellPoint Systems Inc.
Manager, HR at Graycon Group

Education

5-2020 - 12-2023
Master of Arts - MA from Yorkville University
Bachelor of Arts from University of Manitoba

More Information

Social Presence :

Prographics :

Exp : 18 Location : Calgary, Alberta, Canada Job Level : Leadership Designation : Founder | Chief Visionary Officer | HR Strategist | Behavioural Scientist at Elevated HR Solutions
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Display high self-confidence and expect them to have a strong personality.
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Michelle

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Michelle take some risk or not?

  • They can take risks if necessary.

You And Michelle

Personality Compatibility


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