Miguel Barbeyto

Energizer
DISC Type : I

Presidente at Mazda de México

Cuajimalpa de Morelos, Mexico City, Mexico

Overview

Miguel Barbeyto is the President of Mazda de México, a company where he has built his career for over 18 years in various leadership roles. A graduate of Mercadotecnia from IPADE Business School, he focuses on elevating brand value and fostering a human-centric approach over chasing sales volume, driving significant growth and market presence.

Outside of his executive role, Miguel is a passionate "car guy, " a hobby that began in his childhood. He is a dedicated runner who has competed in marathons and is an avid fan of the Dallas Cowboys. He prioritizes his family and finds inspiration in their support.

He began his career selling encyclopedias door-to-door, an experience he credits with teaching him fundamental lessons in resilience and sales.

Personality Overview

Believer

Imaginative

Big Picture Person

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Premium Brand Strategy
Consistently states his focus is on building brand value and providing a premium customer experience rather than pursuing high sales volumes.
Automotive Passion
A self-described "car guy" since childhood, his professional leadership is deeply rooted in a genuine, lifelong passion for automobiles.
Marathon Running
A dedicated long-distance runner, which speaks to his personal discipline and commitment, qualities he applies to his professional life.

Media Appearances

Miguel has no verified media appearances

Work History

8-2017
Presidente at Mazda de México
11-2014 - 8-2017
Managing Director at Mazda de México
12-2009 - 11-2014
Director Mkt, Producto y RP at Mazda de México
8-2005 - 11-2009
Communication Manager at Mazda de México

Education

Miguel has no verified education history

More Information

Social Presence :

Prographics :

Exp : 20 Location : Cuajimalpa de Morelos, Mexico City, Mexico Job Level : N/A Designation : Presidente at Mazda de México
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Insights For Selling To Miguel

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Miguel is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Miguel

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Miguel move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Miguel take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Miguel

Personality Compatibility


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