Mike Anderson in

Mike Anderson

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Customer Experience Manager at Roberts Equipment Inc
📍 London, Canada Metropolitan Area

Mike is a Customer Experience Representative with deep roots in the construction, agricultural, and industrial equipment sectors. A journalism graduate from Humber College, he has a rich background as an editor, writer, and marketing manager. Colleagues describe him as a knowledgeable, hard-working, and passionate team player who excels at storytelling.

He has a long-standing passion for the equipment industry, starting his career in journalism in 1995 and becoming an early advocate for using social media and new technology to engage with industry readers.

Unique fact: As a journalist, he was recognized for being an early adopter and advocate of using social media to reach and engage with his readership.

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Experience
28 Years
Current Role
Customer Experience Manager
Job Level
Middle
Location
London, Canada Metropolitan Area
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mike cares about

Customer Retention
Highlights the critical role of parts and service teams in securing repeat business, a core philosophy in his customer experience position.
Heavy Equipment Industry
His entire career, from journalism to customer service, has been dedicated to the North American heavy equipment and agricultural machinery sectors.
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Career

Work history

8-2023
Customer Experience Manager
Roberts Equipment Inc
6-2019 - 8-2023
Marketing Manager, North America
Cleanfix North America
10-2016 - 5-2019
Senior Account Manager
Marketing Strategies
1-2014 - 10-2016
Editor
BNP Media
10-2012 - 1-2014
Copywriter, Editor
Freelance Marketing Communications & Public Relations
In the press

Media appearances

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Education
1984 - 1986
Journalism
Humber College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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