Mike Barnes

Pioneer
DISC Type : isd

Co-Founder at Parenting Aging Parents

Austin, Texas Metropolitan Area, United States

Overview

Mike is a communications consultant who leverages three decades of experience as an award-winning TV sportscaster. He and his wife, Kim, run Barnes Team Media, providing on-camera coaching and presentation training. He holds a Bachelor of Journalism from The University of Texas at Austin and previously worked at KVUE-TV for over 29 years.

Inspired by caring for his own parents, Mike co-founded "Parenting Aging Parents," a resource hub and community for caregivers. He is a husband and father who values family and finds motivation in his Christian faith. He is affectionately known by his family as “Clark Griswold” for his love of planning unique family road trips.

During his sportscasting career, Mike was named "Best in Austin" 17 times and won multiple Associated Press awards.

Personality Overview

Driven But Considerate

Friendly But Fast

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Elder Caregiving
Co-founded "Parenting Aging Parents" after his family's overwhelming experience moving his mother, who has Alzheimer's, into memory care. The platform aims to support other adult children.
Public Speaking
As a seasoned speaker and former sportscaster, he now coaches clients, including TED Talk presenters, on how to deliver impactful and effective presentations through Barnes Team Media.
Media Training
He and his wife leverage their decades of on-air experience to help executives, entrepreneurs, and athletes become more comfortable and confident in media interviews and on-camera appearances.

Media Appearances

Episode #233 – Parenting Aging Parents with Mike and Kim Barnes. Featured in Brilliant Balance Podcast

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Hidden Gems: Meet Kim & Mike Barnes of Parenting Aging Parents. Featured in Voyage Austin

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EP10: Parenting Aging Parents with Kim & Mike Barnes. Featured in YouTube

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Work History

4-2021
Co-Founder at Parenting Aging Parents
4-2019
Communications Consultant/Motivational Speaker/Media Advisor at Barnes Team Media
12-1989 - 3-2019
Sportscaster at KVUE Media Group

Education

1985 - 1988
Bachelor's of Journalism from The University of Texas at Austin

More Information

Social Presence :

Prographics :

Exp : 36 Location : Austin, Texas Metropolitan Area, United States Job Level : Leadership Designation : Co-Founder at Parenting Aging Parents
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Mike

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They are generally fast movers and can take quick decisions
  • Can Mike take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Mike

Personality Compatibility


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