Mike Martinussen in

Mike Martinussen

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Career transition at Career Break
📍 Copenhagen, Capital Region of Denmark, Denmark

Mike Martinussen is a tech and SaaS sales leader with 30 years of experience scaling B2B companies from early ARR to over €25M. He specializes in enterprise sales and building metrics-driven sales engines, recently leading Tricent to a successful acquisition by BetterCloud. Colleagues praise him as a structured, methodical, and skilled coach.

Outside of his executive roles, Mike is the author of a book on self-coaching titled "Helt Ærligt". He is a supporter of Liverpool Football Club and is currently on a planned career break, actively reflecting on his past experiences while seeking his next leadership challenge.

Unique fact: He authored a book that simplifies coaching concepts into a step-by-step guide for personal and professional self-development.

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Experience
32 Years
Current Role
Career transition
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mike cares about

SaaS Sales Scaling
His career focus is building and scaling predictable, metrics-driven sales engines to take B2B tech companies to the next level of annual recurring revenue.
Go-to-Market Strategy
He has deep experience creating and executing international GTM plans, including direct sales and partnerships with major players like Microsoft and Google.
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Career

Work history

5-2025
Career transition
Career Break
11-2023 - 5-2025
Chief Sales Officer (CSO) - Acting CRO - IT Security & Compliance - SaaS
Tricent - (Exit Succes ✅ - Acquired by BetterCloud, Nov. 2024)
7-2021 - 10-2023
Vice President, Global Sales & Partnerships - Content Creation Workflow - SaaS
Creative Force
9-2019 - 7-2021
Vice President Global Channel Sales
Capture One
1-2017 - 10-2020
Advisory board - HR Tech SaaS platform for digital delivered recruitment services
HireXn
In the press

Media appearances

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Education
2009 - 2010
Master of Business Administration (MBA) certificate
INSEAD
1992 - 1994
MSc in Economics and Business Administration
Copenhagen Business School
1989 - 1992
Bachelor's Degree
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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